How Meyer Burger turned solar panels into a digital growth engine

Blockchain-Secured panels
5x sales growth, 200 new dealers in 2 weeks
Explore the case

About the Project

To protect its high-performance solar modules from counterfeiting and strengthen brand trust, Meyer Burger integrated authentic.network’s tamper-proof labeling system directly into its production line.Each panel receives a unique crypto-optical label linked to a blockchain-secured digital identity, enabling instant authenticity verification via smartphone - even offline.
Beyond protection, the solution gives Meyer Burger full transparency across the distribution chain: They now know exactly which partner is handling each product – and give end customers a secure way to connect with the brand directly, right from the panel.Implementation was seamless and fully adapted to Meyer Burger’s industrial processes.

Meyer Burger is a globally recognized Swiss technology company and one of the leading innovators in solar cell and module manufacturing. Known for its precision engineering, the company combines decades of photovoltaic expertise with cutting-edge materials science to produce highly efficient, durable, and sustainable solar solutions.

The challange

Meyer Burger is a globally recognized manufacturer of high-performance solar modules. With international success came a growing problem: counterfeit panels entering the market.These fakes looked almost identical to the originals and often used similar serial numbers. Dealers, installers, and even Meyer Burger themselves couldn’t reliably tell the difference – putting brand trust and warranty systems at risk.But there was a second challenge: Once the product left the factory, Meyer Burger lost visibility.

They couldn’t track where a specific module ended up, which distributor handled it, or who the end customer was.To address both the growing threat of counterfeits and the lack of transparency across the distribution chain, Meyer Burger needed a solution that would:
  • Secure every product from the factory floor
  • Enable instant authenticity checks via smartphone
  • Build trust across all market levels
  • Identify every partner in the supply chain

The solution

To solve both challenges – preventing counterfeits and regaining control over the distribution chain – Meyer Burger partnered with authentic.network to implement a smart authentication system integrated directly into the production line.Each solar panel is now secured with a tamper-proof, crypto-optical label, applied inline during manufacturing. The label is uniquely linked to a blockchain-verified identity and can be scanned with any smartphone – even offline – for instant authentication.

Designed for the real world, the labels are built to last:
They remain fully scannable and intact under extreme weather conditions - from heat and UV exposure to wind, cold, and moisture. No matter the environment, verification stays reliable throughout the panel's lifetime.

But the solution goes far beyond product protection.

As part of the rollout, a digital dealer registration system was introduced. Every verified partner can now register directly through the platform and appear on an interactive dealer map - complete with verified contact details and location.

This had a transformative effect:
  • Meyer Burger gained full visibility into where their panels go - and who is selling them
  • Partners became verifiable touchpoints within the customer journey
  • Customers can now instantly find trusted installers and retailers in their region, right from the product

The results

5x
Sales grow
200
New dealers in 2 weeks
30%
over production capacity
"Just like today’s smart kitchen appliances come with their own recipes and perfectly mix ingredients, we realized that a solar panel should be able to deliver more than just electricity.We wanted to offer helpful digital services and information that customers could access easily through a simple app.”

Dr. Gunter Erfurt, CEO of Meyer Burger

Let’s connect.

Discover what our technology can do for your business.

The most advanced protection ever printed.
compliant infrastructure
Made in Germany